Ara was awarded a $50K Launch Grant from VIPC. Read the announcement →

The system of record for analytical knowledge

Every business question deserves a memory.

Ara preserves the analysis, evidence, and reasoning behind every answer, so teams can find trusted work and build on what they already know.

Built from 120+ conversations with analytics professionals

Analysis v1Apr 14
Revised assumptionApr 22

Business question

Why did retention decline among high-value customers?

Analysis v2Apr 28
Validated insightMay 2
Executive reportMay 2

Backed by

VIPCStartup VirginiaFounder University

The problem

Data teams aren't the bottleneck. Knowledge fragmentation is.

Analyses live across notebooks, SQL, spreadsheets, dashboards, and presentations. The answer gets shared. The context behind it disappears.

50%

of analyst capacity lost to low-value work

20%

time rebuilding existing work

4–15x

duplicate copies of the same data

The missing system

Every kind of work has a system of record. Except one.

Customers
Salesforce
Code
GitHub
Documentation
Confluence
Projects
Jira
Analytical knowledge
Ara

The product

Where analytical work becomes team memory.

Ara captures your analyses, preserves the reasoning behind every version, and turns the work into insights and reports your whole team can trust.

  1. 1 · Capture and version

    Every analysis gets versions with a written rationale for what changed and why.

  2. 2 · Extract structured insights

    AI extracts insights with confidence scores, source cells, and calculation methods. Humans approve.

  3. 3 · Build traceable reports

    Drag approved insights into the Workbench and generate reports linked to their evidence.

Versions

Customer segmentationWhat's new: refined cluster definitionsApr 21
Customer segmentationWhat's new: added outlier handlingMar 24

Analysis Library

Every version explains what changed and why.

Insights Library

Diabetic patients have a significantly higher mean HbA1c…95%retention
The effect size indicates a large difference between groups…95%

Insights Library

Search trusted insights across every question and team.

Workbench

Generate with AI
Drag insights from the sidebar
◦ The p-value indicates a significant difference…

Workbench

Reports built from insights, connected to their evidence.

Trust

Built for trust, not just speed.

Approved

Diabetic patients have a significantly higher mean HbA1c level (7.64%) compared to non-diabetic patients (5.83%).

95%

Calculation method

Welch's t-test was used to compare the means of HbA1c between groups.

SourceVersionReports
  • Source connected

    Every insight links back to the cells and analysis it came from.

  • Human approved

    AI extracts. Analysts review, edit, and approve.

  • History preserved

    Versions, authorship, and rationale stay visible.

  • Your data stays yours

    Ara never stores raw source data, only scripts and aggregated results.Security →

The vision

Knowledge should compound.

Every analysis should make the next question easier to answer. Every iteration should preserve what changed. Every decision should remain connected to the reasoning behind it.

Read why we're building Ara →

87% of alpha users asked to roll Ara out across their organization.

Organizations stop starting over.

Knowledge compounds.